THE FULL STORY
How a parking lot and pure stubbornness built Long Island's most loyal fitness family.
The World Stops. We Don't.
When the shutdown order came, Joe Marcus sat in his empty gym for 3 hours. 500 members. 8 employees. 2 locations. All frozen.
But then Sarah texted: "When are we training tomorrow?" Then Mike. Then Jennifer. That's when Joe realized - this wasn't just a gym. It was home for hundreds of people.
I looked at those messages and thought, 'These people need this. They need each other. We can't just stop.'
The Parking Lot Revolution
Heavy bags. Parking lot. 6am. We called it "Asphalt Athletics." Members showed up in masks, 6 feet apart, throwing punches at bags duct-taped to light posts.
The cops came twice. Both times they asked about joining. The local news called us "crazy." Our members called it "salvation."
I've never been prouder of anything in my life than seeing 40 people working out in a parking lot at sunrise, refusing to give up.
Virtual Wasn't Virtual - It Was Real
Joe's garage became our studio. Members logged in from bedrooms, basements, backyards. Kids joined. Dogs barked. Nobody cared.
We weren't just throwing punches at air. We were fighting for something bigger - connection, normalcy, hope.
KickFit saved my sanity. When everything else disappeared, they were there every morning at 6am.
The Comeback
Doors reopened. Members rushed back. Tears were shed. Lots of them. The gym that refused to quit had members who refused to quit.
We lost zero members during COVID. Zero. In fact, we grew. Because word spread about the gym that didn't abandon its people.
Stronger Than Ever
Two locations. 500+ members. A waiting list for prime classes. But more importantly - a family that knows what it means to fight together.
We're not special because of our equipment or our facility. We're special because when the world said "stop," we said "watch this."
Every new member gets told the parking lot story. It's who we are. We don't quit. Ever.
THE COACHES WHO NEVER QUIT
Every one of them taught in the parking lot. Every one of them is here for you.
JM
Joe Marcus
Founder & Head Coach
Coaching since 2009. Started KickFit in 2017. Refused to close in 2020. Nationally recognized, KING OF DAD JOKES !! Will probably die throwing punches at 90.
JM
Coach Jenn
Kickboxing Instructor
Kickass Member !! Turned Kickass Instructor !! Joes better half !! Built on Hard wark Sweat and accountability. Her unique style & energy makes her classes fun & rewarding!!
LF
Coach Lisa
Team Leader Coach
Kick Fits Rock Star !!
Kicking & Punching since 2012. Technique is her game
Great Energy Great Vibes !! Tons of Fun & She gets it Done
SO
Coach Sherri
Bootcamp Functional Fitness Trainer
Intensity is her game !! Our In House Drill Seargent. She wont break you but She will bring out the best in you every class !!
TC
Coach Tori
Kickboxing Instructor Personal Trainer
High Energy Fitness Instructor Specializing in Kickboxing !!
Every Class She will leave you dripping in Sweat !!
JT
Coach John
Kickboxing Muay Thai Instructor
“Let him who would move the world, first move himself."
Filled with Wisdom. Our Muay Thai Guy, Brings his unique style and techniques to every class!!
Every day You will be better!!
CC
Coach Chris
Kickboxing Instructor Strength & Conditioning Coach
Our Newest addition to the team !! The only thing Better than hitting stuff is lifting stuff!! Bringing Life to our new LIFT FIT CLASS!!
DJL
Coach Daniel
NASM Trainer & Kickboxing Instructor
Our Youngest coach. Can't Sleep Does the 5ams !! Uses fancy moves, Style and Pizaz to energize and motivate you more than coffee ever could !!
THE MOMENTS THAT MADE US
From parking lots to packed classes - every photo tells our story.
Parking lot workouts - Summer 2020
Joe's garage studio setup
Parking lot workouts - Summer 2020
First 100-person class post-COVID
Reopening day celebration
Team photo - all coaches
WHAT WE STAND FOR
These aren't just words on a wall. This is how we live.
💪
NO
QUITTING
Not in class. Not in life. We finish what we start.
❤️
FAMILY
FIRST
You're not a member number. You're family. We act like it.
🔥
EARN EVERYTHING
No shortcuts. No excuses. Every drop of sweat is earned.
🤝
LIFT
OTHERS
Your success is our success. We rise together.
